Datassential

(2024)
Client
Datassential
Service
Art Direction, Product Design, UI Design, Branding
Datassential is a market research company transforming data into predictive analytics and consumer insights to help manufacturers, food retailers, and chain restaurants.
↳Content
Datassential needed a way to bring their disjointed products' UI in alignment with their marketing website's branding. Inspired by neon food signs, a design system was created that utilized all accent colors for an energetic experience, with the primary colors providing a professional foundation for the design.
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